Origin Story
Who We Are
Founded in April 2024, Banzaii Lifestyle Concepts and TRADEPASS International Limited joined forces to pioneer a next-generation food infrastructure for Europe — a tech-enabled, asset-light network built for scale, efficiency, and quality in cooked grab-and-go meals. KeyRock Partners played a pivotal role in shaping the group’s early strategy and remain actively engaged in its ongoing strategic development.
Our Model
Built on IoT, automation, and AI, our distributed ecosystem optimises capex, streamlines operations, and enables rapid expansion across multiple markets. This allows us to scale efficiently while maintaining consistency, quality, and profitability.
Our Vision
To democratise authentic Japanese cuisine first — bringing flavour, precision, and innovation together through smart kitchen hubs, automated retail formats, and strategic delivery partnerships.
Our Edge
By blending culinary craftsmanship with intelligent technology, we are redefining how modern consumers experience convenience food — creating an agile, efficient, and sustainable model for growth.
BANZAII LIFESTYLE CONCEPTS
An integrated brand development and management company bringing Japanese lifestyle, leisure, and hospitality concepts to targeted markets worldwide.
-
Konbini
WA (Washoku) OS
Omusando - Onigiri - Onigirazu
-
Enoshima, Kanagawa
Yokohama, Kanagawa
Tokyo
-
Albania
Kosovo
Hungary
Bulgaria (Gohan Tech)
Poland