Origin Story

Who We Are

Founded in April 2024, Banzaii Lifestyle Concepts and TRADEPASS International Limited joined forces to pioneer a next-generation food infrastructure for Europe — a tech-enabled, asset-light network built for scale, efficiency, and quality in cooked grab-and-go meals. KeyRock Partners played a pivotal role in shaping the group’s early strategy and remain actively engaged in its ongoing strategic development.

Our Model

Built on IoT, automation, and AI, our distributed ecosystem optimises capex, streamlines operations, and enables rapid expansion across multiple markets. This allows us to scale efficiently while maintaining consistency, quality, and profitability.

Our Vision

To democratise authentic Japanese cuisine first — bringing flavour, precision, and innovation together through smart kitchen hubs, automated retail formats, and strategic delivery partnerships.

Our Edge

By blending culinary craftsmanship with intelligent technology, we are redefining how modern consumers experience convenience food — creating an agile, efficient, and sustainable model for growth.

BANZAII LIFESTYLE CONCEPTS

An integrated brand development and management company bringing Japanese lifestyle, leisure, and hospitality concepts to targeted markets worldwide.

banzaii
  • Konbini

    WA (Washoku) OS

    Omusando - Onigiri - Onigirazu

  • Enoshima, Kanagawa

    Yokohama, Kanagawa

    Tokyo

    • Albania

    • Kosovo

    • Hungary

    • Bulgaria (Gohan Tech)

    • Poland